{"title":"Massimo Pitis","description":"\u003cp\u003eMassimo Pitis, graphic designer, nel 2007 fonda Pitis e Associati, uno studio di comunicazione visiva e direzione creativa specializzato in brand identity, editoria e digital design. Tra i suoi progetti: identità visiva del Museo del Novecento e dell’Armani \/Silos a Milano, e di numerose mostre per il Colosseo, la Triennale, Palazzo Reale a Milano, l’Ambasciata Canadese a Parigi, il Canadian Centre for Architecture a Montreal. Nel 2015 è direttore artistico di Wired Italia e dal 2019 direttore creativo di Vanity Fair Italia. Insegna alla scuola Politecnica di Design di Milano e ha insegnato allo IUAV di Venezia e di San Marino, allo IED, al Politecnico di Milano e a La Sapienza di Roma. Ha fatto parte di numerose giurie internazionali ed è stato invitato a presentare il suo lavoro in molte sedi internazionali in Europa, Asia e Stati Uniti.\u003c\/p\u003e","products":[{"product_id":"spread-design","title":"Spread Design","description":"\u003cp\u003eThe experience of \u003cstrong\u003eTorino World Design Capital\u003c\/strong\u003e is presented in this book through ten themes and protagonists, that report the project from different points of view.\u003c\/p\u003e\r\n\u003cp\u003eFor the whole duration of 2008, Turin and Piedmont weaved design and their territory in an “experimental workshop” that involved a wide range of different characters. Aim of the project has been the creation of \u003cstrong\u003ean open and usable system\u003c\/strong\u003e, issued from a pre-existing tradition but also as stable model beyond the temporary edges of this very experience.\u003c\/p\u003e\r\n\u003cp\u003eDesign, collecting, graphics, scholars, institutions: World Design Capital™ generated \u003cstrong\u003ean exchange of experiences about design as a means for improving a city’s quality of life\u003c\/strong\u003e from the social, environmental, economic and cultural point of view, leaving also an important value to the city, to be reinvested in time.\u003c\/p\u003e\r\n\u003cp\u003eThemes and protagonists: \u003cem\u003eDesign and the city\u003c\/em\u003e (\u003cstrong\u003ePeter Zec\u003c\/strong\u003e, World Design Capital founding chair), \u003cem\u003eTorino\u003c\/em\u003e (\u003cstrong\u003eSergio Chiamparino\u003c\/strong\u003e, Mayor of Torino), \u003cem\u003eSelf-production\u003c\/em\u003e (\u003cstrong\u003eStefano Boeri\u003c\/strong\u003e, Director of Abitare), \u003cem\u003eSustainability\u003c\/em\u003e (\u003cstrong\u003eEzio Manzini\u003c\/strong\u003e, Professor of Industrial Design at Politecnico di Milano, coordinator of DESIS-Design for Social Innovation and Sustainability), \u003cem\u003eUrban spaces\u003c\/em\u003e (\u003cstrong\u003eMichele De Lucchi\u003c\/strong\u003e, Architect and Designer), \u003cem\u003eInvest in creativity\u003c\/em\u003e (\u003cstrong\u003eSeverino Salvemini\u003c\/strong\u003e, Head of the course in Economics for the Arts, Culture and Communication, Bocconi University, Milano), \u003cem\u003eConservation\u003c\/em\u003e (\u003cstrong\u003eAlexander Von Vegesack\u003c\/strong\u003e, Founder and Director of the Vitra Museum), \u003cem\u003eTowards society\u003c\/em\u003e (\u003cstrong\u003eGiulio Iacchetti\u003c\/strong\u003e, Designer), \u003cem\u003eFlexibility\u003c\/em\u003e (\u003cstrong\u003eMassimo Pitis\u003c\/strong\u003e, Graphic designer), \u003cem\u003eSpread\u003c\/em\u003e (\u003cstrong\u003eCarlo Branzaglia\u003c\/strong\u003e, Director of Design Center Bologna).\u003c\/p\u003e","brand":"corraini-shop","offers":[{"title":"Default Title","offer_id":53629345956170,"sku":"D58","price":23.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/8652\/3978\/files\/spread-design.png?v=1768325570"}],"url":"https:\/\/corraini.com\/en\/collections\/massimo-pitis.oembed","provider":"corraini-shop","version":"1.0","type":"link"}