Giovanna Castiglioni, Sara Vivan


Castiglioni in 2 sec. Flip-book


We can speak about industrial design in different ways: talking about or drawing an idea, through a critical essay, staging a show, with images, audio-video or, why not, with a new type of language as in this flip-book. I have been asked several times to write a book on the stories surrounding my father Achille’s designs, including anecdotes and episodes related to my family sphere. In this first project I wanted to ofer, in two seconds, one story of industrial design. Respecting the irony of an extraordinary father, I wanted to bring to light some lesser-known details of his, my and our private life, translating what I normally do when I talk about his projects into graphic form.” – Giovanna Castiglioni

This flip-book is dedicated to Lampadina, designed by by Achille Castiglioni in 1971: a table and wall lamp including a spool to wrap the wire, a bulb which is partially frosted so as not to dazzle, a hidden hole with a double function and above all a simplicity of use that surprises everyone.


This volume was selected by the ADI Permanent Design Observatory as an example of the best Italian design put into production.

isbn:  9788875708214

With:  Fondazione Achille Castiglioni

Languages:  Italian and English

Binding:  glued binding

Pages:  136

Width:  14,8

Height:  10,5

Edition:  2019


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