Joe Rudi Pielichaty is a designer, storyteller and navel-gazer. He graduated from Edinburgh College of Art before working as a designer in advertising in Glasgow. In 2011, Joe relocated to London, where he completed an MA in Visual Communications at the Royal College of Art. Of the experience, Joe described studying at the RCA “requires the perseverance and mentality needed to negotiate the M42 on a bicycle.” Alongside his commercial practice, Joe maintains personal projects which are often introspective and self-evaluating. He is currently developing a series of picture books whilst advancing his freelance design and illustration portfolio.